What is New Map?

New Map is an AI-visibility operating system, sometimes called GEO (Generative Engine Optimisation) or AEO (Answer Engine Optimisation). Put simply: we make sure the AI engines recommend your brand.

The way people find things has changed. More and more, they ask ChatGPT, Claude, Gemini and Perplexity instead of Googling. So the real question is no longer where you rank on a page of blue links. It is whether the AI answer names YOUR brand, or your competitor's. That is a different game, and most companies are not playing it yet.

It also raises the stakes. A page of search results has ten blue links and a second page behind it. An AI answer names a handful of brands, sometimes only one, and there is no page two. If you are not in that shortlist, you are invisible at the exact moment someone is deciding what to buy. Being present is no longer a nice-to-have. It is the difference between being considered and being skipped.

New Map does three things

First, we measure. We track your presence across every major AI engine, so you can see exactly where you show up, where you are invisible, and how you stack up against the field.

Second, we give you an AI account manager. It reads your data, understands your brand by reviewing all of your channels, and tells you exactly what to do next. Every recommendation is grounded in the real sources those engines cite, not guesswork. Think of it as a GEO strategist who never sleeps and already knows your account.

Third, we produce the work. New Map ships the deliverables that actually move the number: llms.txt, answer-first content, briefs, and technical fixes. And on the Amplify track, we run the PR and influencer campaigns that earn you citations on the sources AI engines trust. Getting mentioned in the right places is how you get into the answer.

Agency-grade output, without the agency price

Here is the part that changes the maths: because the account manager is AI, you get agency-grade output at a fraction of agency prices. No retainers you cannot justify, no waiting weeks for a deck. Self-serve plans start at $399 per month, and the platform does the heavy lifting from day one.

It works as a loop. We measure your standing, the account manager turns that into a prioritised plan, we produce the work, and then we measure again to see what actually moved. Every cycle makes the next recommendation sharper. Whether you are a startup fighting to be noticed or an established brand defending your category, the job is the same: earn your place in the answer, then keep it.

AI search is not coming. It is already here, and it is deciding which brands get recommended right now. The brands that show up early will own their category in the answer. New Map is how you become one of them.