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Blog

Llevar las marcas
a la respuesta.

Cómo conseguir que los motores de IA recomienden su marca. Estrategia GEO y AEO, guías prácticas y lo que de verdad funciona.

Estrategia6 min de lectura

Las dos cifras que importan en la búsqueda con IA: confianza y visibilidad

Los motores de IA no clasifican marcas: las seleccionan. Cómo funciona esa selección, por qué la confianza y la visibilidad deben medirse por separado, en qué se apoya cada motor y cómo identificar el fallo antes de corregir nada.

sept. 2026Leer
Fundamentos5 min de lectura

¿Qué es New Map?

New Map es la plataforma de visibilidad en IA. Medimos su presencia en todos los grandes motores de IA, le asignamos un gestor de cuenta con IA que le indica qué hacer a continuación y producimos el trabajo que hace que le citen. Así funciona.

jul. 2026Leer

En inglés

Engines5 min read

How do ChatGPT, Gemini, Claude and Perplexity differ in what they recommend?

The engines agree more on brands than on sources. Measured differences in format, freshness and community citations, with dated studies for each engine.

Oct 2026Read
Citations5 min read

What do AI engines actually cite when they answer a buying question?

AI engines cite listicles, brand pages and paid publishers, and the mix shifts by question type and engine. Here is what October 2026 studies measured.

Oct 2026Read
Google5 min read

How do brands get into Google AI Overviews and AI Mode?

Brands get into Google AI Overviews and AI Mode via third-party mentions, video, forum presence and retrievable pages. October 2026 data.

Oct 2026Read
Measurement5 min read

What is the AI visibility tool that shows the actual AI answers, not just scores?

No tool won the question: Profound was named in 3 of 5 answers in New Map's 19 October 2026 measurement. See who was named and what to ask a tool to show.

Oct 2026Read
Measurement5 min read

What is the token launch PR that gets into AI answers?

A token launch PR gets into AI answers when engine searches retrieve it and independent outlets repeat it. Steps, with New Map's October 2026 data.

Oct 2026Read
Measurement6 min read

Which are the Otterly AI alternatives?

Profound was named in 7 of 7 answers to Otterly AI alternatives on Perplexity, Gemini and ChatGPT. See who else was named, what was cited, and how to test.

Oct 2026Read
Measurement5 min read

Which are the GEO agencies in Berlin?

AI engines named no tracked GEO agency in Berlin in 7 answers (New Map, 19 Oct 2026). See which domains they cited and how to vet an agency.

Oct 2026Read
Measurement5 min read

Which tools show the prompts people ask AI about my category?

Engines named Semrush in 6 of 7 answers on which tools show the prompts people ask AI about a category; New Map's measurement, October 2026.

Oct 2026Read
Engines5 min read

How to appear in Gemini recommendations?

To appear in Gemini recommendations, state clear prices, drop hype and earn outside mentions. Data from New Map and DEJAN AI, October 2026.

Oct 2026Read
Measurement4 min read

What is the white label AI search monitoring?

No white label AI search monitoring tool is named consistently: Peec AI in 2 of 5 answers, SE Ranking in 1 of 5 (New Map, 19 October 2026). What to check.

Oct 2026Read
Measurement5 min read

How to track what Claude says about my company?

Track what Claude says about your company: ask buyer questions weekly, repeat each run, log named brands and cited sources. Data from 19 October 2026.

Oct 2026Read
Measurement5 min read

Which AI visibility platforms for mid-market companies?

Peec AI was named in 5 of 5 engine answers on AI visibility platforms for mid-market companies. See who else was named and what was cited.

Oct 2026Read
Measurement4 min read

Which are the GEO strategy consultants?

The engines named one GEO strategy consultant, Profound, in 1 of 5 answers (New Map, 19 October 2026). Four tests for choosing one, with the evidence.

Oct 2026Read
Measurement5 min read

What are the Brandlight alternatives?

Brandlight alternatives named by AI engines: Profound in 7 of 7 answers, Peec AI in 6 of 7 (New Map, 19 Oct 2026), with the sources they cited.

Oct 2026Read
Engines4 min read

What are the tools to monitor Grok answers about my brand?

Engines named Profound in 3 of 5 answers on tools to monitor Grok answers about a brand. See who else they named, what they cited and what to check.

Oct 2026Read
Measurement5 min read

Is GEO worth it for a small B2B company?

GEO can be worth it for a small B2B company if it starts with getting retrieved. A five-step test, with New Map's October 2026 readings.

Oct 2026Read
Measurement5 min read

What are the best AEO tools?

Best AEO tools: Profound and Semrush were each named in 5 of 5 engine answers to this question in New Map's October 2026 measurement.

Oct 2026Read
Community5 min read

Do Reddit and YouTube still matter for AI visibility?

YouTube made up 38.6% of external citations in branded AI Overviews while Reddit fell to 0.227% on ChatGPT. The answer depends on the engine.

Oct 2026Read
Retrieval5 min read

How does query fan-out decide which pages an AI engine finds?

Query fan-out rewrites a question into sub-queries, and only pages the engine's own search returns can be cited. Studies from October 2026.

Oct 2026Read
Measurement5 min read

How do you measure your brand's visibility in AI search?

Measure AI visibility per engine, per question and over repeated runs, since 91% of citations sit on one engine only (Kevin Indig, October 2026).

Oct 2026Read

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